redesign the redline
Branding + Print + Social Assets
ReDesign the Redline is a moving exhibition that focuses on the social impacts and history of redlining in Stark County. This branding required thoughtful, serious designs that was unique to the its region. One important aspect about the brand is that the icon/pattern is the outline of Stark County's borders in red to represent its redlining.
I created the entire branding which includes a primary logo, color palette, typography pairing, icon, brand pattern, photograph direction, printed timeline for the exhibition, printed brochure, brand guidelines, and social templates.
Don't know what redlining is? Read here to learn more!